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How to Support Your Friend’s Photography Business in 5 Easy Ways for FREE!

Writer's picture: Timea Rado PhotographyTimea Rado Photography

Updated: Jan 29



Photography businesses are an incredible blend of creativity, skill, and hard work. Whether your friend is a wedding photographer, portrait artist, or someone who captures stunning landscapes, they’re putting a lot of time and energy into making their business shine. While financial support is always appreciated, there are plenty of ways you can help them grow their photography business for free! Here are five easy and impactful ways to show your support.


1. Share Their Work on Social Media

One of the most powerful ways to support a photographer is by showcasing their work to your network. Social media is a goldmine for photographers looking to expand their audience and attract new clients, and you can help boost their visibility by sharing their posts or even posting about your own experience with their work.

  • Tag them in your posts: If you’ve had a photoshoot with your friend, post your favorite pictures and tag them. Not only does this highlight their work, but it also lets your followers know about their services.

  • Repost their work on Instagram stories: If your friend posts new images or projects, share them on your own Instagram story, tagging them and encouraging others to check out their work.

  • Share behind-the-scenes moments: If you’ve ever been involved in a photoshoot or seen the process, sharing behind-the-scenes content can give people a sneak peek into their creative process and attract potential clients.


2. Leave a Review on Their Website or Social Media

Online reviews can be a game-changer for a photography business. Positive testimonials can significantly impact their credibility and help potential clients feel more confident in booking a session. If you’ve worked with them before, take a moment to write a review.

  • Leave a Google review: A glowing review on their Google My Business profile will not only help with their online visibility but will also show others the high quality of their work.

  • Review on their Facebook page: Many photographers use Facebook as a key platform for business, so leaving a review there will help them build trust within their local community.

  • Testimonial for their portfolio: Offer a testimonial that they can display on their website or portfolio page, highlighting your experience with their photography services.


3. Spread the Word & Refer Clients

One of the best ways to support a photography business is by directly referring potential clients to your friend. Word-of-mouth recommendations can make a big difference, especially in a creative field like photography where personal referrals are highly trusted.

  • Recommend them for specific events: If you know someone looking for a photographer for an upcoming wedding, engagement, family session, or event, suggest your friend’s services.

  • Tell your network about them: Mention their photography business in conversations with friends, family, or colleagues. Personal referrals are incredibly valuable for photographers trying to grow their business.

  • Post about specific services: If they’re offering a seasonal discount or running a special promotion, be sure to mention it to your friends who might be interested.


4. Celebrate Their Achievements and Milestones

Running a photography business can be stressful, and it’s easy for entrepreneurs to feel burnt out or discouraged. Celebrating their achievements, no matter how big or small, can boost their morale and show that you’re genuinely supporting their journey.

  • Congratulate them on social media: Whether they’ve reached a milestone (like a certain number of bookings or followers) or received a great client testimonial, celebrate their success publicly. A simple “congrats” or shout-out on your own feed can help build their confidence.

  • Support their photography exhibitions or events: If they’re hosting a gallery opening or attending a networking event, show up and cheer them on! Even if you can't attend, you can help promote the event online.

  • Celebrate personal milestones: Sometimes, it’s not just about the business success, but personal victories—whether it’s a well-deserved vacation or an anniversary of their business, acknowledging their hard work and journey is meaningful.


5. Collaborate on a Project

If you have skills that complement your friend's photography (such as writing, design, fashion, or event planning), suggest collaborating on a project together. This could be a styled photoshoot, a blog, or a video. Collaborations can lead to new content for both of you, while also expanding their portfolio and potentially attracting new clients.

  • Model for a photoshoot: If you’re comfortable, offer to model for a session, especially if they’re looking to expand their portfolio with new styles or themes.

  • Help with styling: If you have an eye for fashion or interior design, assist with styling the shoot by providing props, clothes, or advice on composition.

  • Co-create a blog or video series: Create content together that shows your friend’s photography skills, such as a “behind-the-scenes” video of a photoshoot, or a blog that highlights tips and tricks they’ve learned.



Conclusion

Supporting your friend’s photography business doesn’t always require spending money. Small, thoughtful gestures—like sharing their work, writing a review, offering to help with content, referring clients, and celebrating their successes—can go a long way in helping them grow and succeed.

By taking the time to engage with their business and help spread the word, you can be a vital part of their entrepreneurial journey. Whether your friend is just starting out or already established, your support will make a world of difference.


Rado Photography | Gloucestershire Family Photographer


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